
Generational Group Announces Sponsorship Deal with Harry Higgs
By Generational Group
01/22/2020
Generational Group, a leading middle market investment bank for privately held businesses, is pleased to announce it has signed a national endorsement agreement with PGA golfer Harry Higgs. The agreement runs through 2021.
Born in Camden, NJ, Higgs grew up in Overland Park, KS, now resides in Dallas, TX, and turned pro in 2014. A 2014 graduate of Southern Methodist University, Higgs played on the PGA Tour Latinoamérica in 2015 and 2018. Higgs was runner-up at the 2018 BMW Jamaican Open as well as at the 2018 113 Visa Open de Argentina. He won the Diners Club Peru Open in 2018 and won the Order of Merit, securing a tour card on the 2019 Korn Ferry Tour.
Higgs finished 5th in the regular season standings on the 2019 Korn Ferry Tour, earning him his PGA Tour card for the 2019–20 season. His 2019 Korn Ferry Tour season included a win at the Price Cutter Charity Championship, as well as 2nd and 3rd place finishes in other tournaments. In the Fall Series of the PGA Tour, Higgs finished second at the Bermuda Championship in November 2019. He is currently ranked 148th in the world and 42nd in the current FedEx Cup Season Points.
Higgs commented, “I am excited to be associated with one of the leading M&A advisory firms in North America. Their track record of success in helping business owners is really inspiring to me and I look forward to our relationship growing in the future.” He added, “I am also pleased with the way the firm gives back to our community and I look forward to being part of their many charitable events.”
Ryan Binkley, President & CEO of Generation Group, said, “We are thrilled to establish a relationship with a rising and talented PGA Tour pro like Harry Higgs. We look forward to a long and beneficial relationship with Harry and we are excited to watch his continued growth on the tour.”
About Generational
Generational Group, headquartered in Dallas, TX, is a leading, award winning full-service M&A advisory firm. Generational has over 300 professionals across 16 offices in North America. The firm empowers business owners to unlock the full value of their companies through a comprehensive suite of services—including strategic growth consulting, exit planning education, business valuation, value enhancement strategies, M&A advisory, digital solutions, and wealth management.
Celebrating its 20th year, Generational has successfully closed over 1,700 transactions and consistently ranks #1 or #2 in all LSEG league tables for deals valued between $25 million and $500 million.
The firm was named 2024 USA Investment Banking Firm of the Year by the Global M&A Network and recognized as Investment Banking Firm of the Year by The M&A Advisor in both 2024 and 2022.