Generational Group Advises Digital Homes in its Partial Sale to Daisy

By Generational Group


Generational Group, a leading middle market investment bank for privately held businesses, is pleased to announce the partial sale of its client Digital Homes Corp. to Daisy Company. The acquisition closed March 18, 2024.

Digital Homes, located in Sarasota, Florida, is a systems integration company servicing the residential and commercial markets across the Bradenton and Sarasota, Florida area. The Company specializes in creating turnkey solutions that include: Structured cabling, safety systems, surveillance, access control, media, audio, and video systems, networking, lighting control, motorized shades, and automation.

Located in Costa Mesa, California, Daisy Company’s vision is to bring positivity and joy to customers through technology in their homes and offices. They aim to be the strongest national brand in technology support, offering clear, simple solutions. By partnering with the best home automation companies and top entrepreneurs, Daisy strives to provide wildly simple solutions and unwavering support to their customers.

Generational Group Executive Managing Director, M&A-Technology Practice Leader, David Fergusson, and Generational Group Authorized Affiliate, Nick Arnheim, with the support of Vice President, M&A, Emil Nirkis successfully closed the transaction. Senior Managing Director, Roger Dean established the initial relationship with Digital Homes.

About Generational

Headquartered in Dallas, Generational is one of the leading M&A advisory firms in North America.

With more than 350 professionals located throughout 17 offices in North America, the companies help business owners release the wealth of their business by providing growth consulting, merger, acquisition, and wealth management services. Their six-step approach features strategic and tactical growth consulting, exit planning education, business valuation, value enhancement strategies, M&A transactional services, and wealth management.

The M&A Advisor named the company Investment Banking Firm of the Year three years in a row, Valuation Firm of the Year in 2020, and North American Investment Bank of the Year in 2022 as well as Consulting Firm of the Year. For more information, visit