Generational Equity Announces the Expansion of its Client Experience Team

By Generational Equity


Generational Equity, a leading mergers and acquisitions advisor for privately-held, middle-market businesses, is pleased to announce the continued expansion of its Client Experience Team with the recent addition of Elizabeth Lampkin in her role as Director of Client Experience.   

Elizabeth joins Generational Equity after an extensive and successful career in developing strategic partnerships, team leadership, and client relations. 

Most recently she was with IDonate in Dallas, Texas, a startup SaaS providing a unified giving platform to the non-profit industry. Prior to that, she worked for Hydrotex as a Vice President and Director of Marketing for nine years. 

Generational Equity’s V.P of Client Experience, Jay Hellwig, stated, “Several months ago we made the decision to expand and augment our Client Experience Team in order to improve and enhance our service for our clients. Since then we have invested in our team and put processes in place to greatly enrich the work with our clients.”  

He added, “We are excited to have Elizabeth join us since she brings some tremendous experience with her that will only help our clients’ interaction with our firm.”

Lampkin holds a BA in Communications from Baylor University, and actively serves as a ministry team leader with Watermark Community Church.

Ryan Binkley, President of Generational Equity stated, “Our dedication to improving and cultivating our client experience extends throughout our entire organization.” 

“Having a team dedicated to the ongoing improvement of our services and interactions with business owners will really help us take our company, and our services, to the next level.”

About Generational

Headquartered in Dallas, Generational is one of the leading M&A advisory firms in North America.

With more than 350 professionals located throughout 17 offices in North America, the companies help business owners release the wealth of their business by providing growth consulting, merger, acquisition, and wealth management services. Their six-step approach features strategic and tactical growth consulting, exit planning education, business valuation, value enhancement strategies, M&A transactional services, and wealth management.

The M&A Advisor named the company Investment Banking Firm of the Year three years in a row, Valuation Firm of the Year in 2020, and North American Investment Bank of the Year in 2022 as well as Consulting Firm of the Year. For more information, visit