Generational Equity Advises Mack Fire Protection in its Sale to Newlook Capital

By Generational Equity


Generational Equity, a leading mergers and acquisitions advisor for privately held businesses, is pleased to announce an investment in its client, Mack Fire Protection, Inc. by Newlook Capital. The transaction closed June 1, 2021.

Founded in 2005, and located in Middletown, Connecticut, Mack Fire Protection, Inc. (Mack) has become one of the largest fire sprinkler contractors in New England. Mack maintains an excellent reputation within the industry and is known as the preeminent fire suppression company in the region.

Mack is a full-service contractor, offering system design, fabrication, installation, service, maintenance, testing, and inspection services. The Company excels in all capacities and benefits heavily from its industry-leading reputation. Mack leverages its outstanding design and installation capabilities in order to expand market share and increase its base of contracted services clients.

Located in Burlington, Ontario, Newlook Capital is a private equity firm that manages funds in the industrial services and dental industries. Each fund has its own focused, experienced, and aligned management, and a defined strategy. Investing throughout Canada and the United States, Newlook Capital is focused on and current holdings include industrial services in Canada and the United States, and dental practices in Canada.

Mack will become part of a newly formed private equity partnership, Newgate Industrial Services LP, which is backed by Newlook Capital, Fengate Asset Management and LiUNA Pension Fund of Central and Eastern Canada.

Generational Equity Executive Managing Director of M&A – Central Region, Michael Goss, and his team supported by Vice President, Mergers & Acquisitions, Jon LePage, successfully closed the deal.  Executive Managing Director Randy Kamin established the original relationship with Mack.

“This is a testament to what a significant human connection and relationship of trust can achieve, as Bill Wells, President & Owner of Mack locked arms with Oliver Blum, Managing Director & Partner of Newlook, as the transaction saw its way through several COVID-inspired delays and market and economic turmoil, only to see Mack and Newlook come out the other side without a scorch and remain committed to each other, which led to a smooth closing and the beginning of a long-lasting partnership,” said Goss.

Blum added, “We are extremely happy to be adding Mack Fire to our group of portfolio companies.  Bill Wells is an outstanding leader and we are excited about assisting him and his team in continuing to build the business, organically but also through acquisitions.”

About Generational

Headquartered in Dallas, Generational is one of the leading M&A advisory firms in North America.

With more than 350 professionals located throughout 17 offices in North America, the companies help business owners release the wealth of their business by providing growth consulting, merger, acquisition, and wealth management services. Their six-step approach features strategic and tactical growth consulting, exit planning education, business valuation, value enhancement strategies, M&A transactional services, and wealth management.

The M&A Advisor named the company Investment Banking Firm of the Year three years in a row, Valuation Firm of the Year in 2020, and North American Investment Bank of the Year in 2022 as well as Consulting Firm of the Year. For more information, visit