Generational Equity Announces Sale of BW Manufacturing to Woodlawn Partners

By Generational Equity


Generational Equity, a leading mergers and acquisitions advisor for privately held businesses, is pleased to announce the sale of its client, BW Manufacturing Inc., to Woodlawn Partners. The acquisition closed June 16, 2017. Details were not disclosed.

BW Manufacturing, based in Comstock Park, Michigan, manufactures concrete flooring equipment and industrial vacuums for the building, restoration, and maintenance industries, as well as utility and manufacturing plants.

The company's products are used primarily in the construction and restoration of bridge decks, roads, and commercial facilities such as warehouses.

Woodlawn Partners, a Chicago-based private equity firm, is focused on providing succession strategies for entrepreneurial and family-owned businesses across a variety of industries. 

Acting as a steward and builder of the businesses it acquires, Woodlawn becomes directly involved in helping the companies achieve their long-term potential, as well as providing continued opportunities for employees and value to customers. Salem Investment Partners provided the debt financing for the transaction.

Generational Equity Senior Managing Director Roger Dean established the relationship with BW Manufacturing, and Managing Director Doug Smith's team, led by Vice President Musa Jagne, successfully closed the deal.

"Our marketing efforts for BW Manufacturing generated over 50 interested parties and numerous proposals," said Jagne.

"In the end, it was Woodlawn Partners that proved to be the best suitor. Woodlawn had recently made an investment in the space and has a proven track record. Our client is confident that Woodlawn has the right personnel, expertise, and experience to take BW Manufacturing to the next level."

About Generational Equity

Generational Equity, part of the Generational Group headquartered in Dallas with over 200 professionals located throughout North America, helps business owners release the wealth of their business by providing merger, acquisition and strategic growth advisory services.

Their four-step approach features exit planning education, business valuation, value enhancement strategies, and M&A transactional services. The M&A Advisor recently named the company its 2016 Investment Banking Firm of the Year.

For more, visit or the Generational Equity press room.

About Generational

Headquartered in Dallas, Generational is one of the leading M&A advisory firms in North America.

With more than 350 professionals located throughout 17 offices in North America, the companies help business owners release the wealth of their business by providing growth consulting, merger, acquisition, and wealth management services. Their six-step approach features strategic and tactical growth consulting, exit planning education, business valuation, value enhancement strategies, M&A transactional services, and wealth management.

The M&A Advisor named the company Investment Banking Firm of the Year three years in a row, Valuation Firm of the Year in 2020, and North American Investment Bank of the Year in 2022 as well as Consulting Firm of the Year. For more information, visit