Generational Capital Markets Advises Reed’s Metals in Sale to Union Corrugating Company

By Generational Group


Generational Capital Markets, Inc., Member FINRA/SIPC and a leading mergers and acquisitions advisor for privately held businesses, is pleased to announce the acquisition of Reed's Metals Inc. by Union Corrugating. The acquisition closed October 31, 2018. Details were not disclosed.

Based in Brookhaven, Mississippi, Reed's Metals provides metal roofing, pole barns and pre-engineered steel buildings to the southeastern U.S. Its manufacturing sites utilize state-of-the-art technology and fabrication methods to provide unprecedented quality and service with the ability to offer same-day availability on standard roofing orders, on-site roll-forming for standing seam projects and job-site delivery within 72 hours.

With corporate headquarters in Fayetteville, North Carolina, Union Corrugating is an industry leader in metal roofing materials and supplies. It serves the residential, commercial and agricultural roofing and siding markets from 11 manufacturing facilities located throughout the central and eastern U.S. The company is part of private equity firm Industrial Opportunity Partners' portfolio.

Generational Capital Markets Managing Director Chris Heckert, with support from VP Julio Dominguez, guided the deal to a successful closing. Generational Equity Senior Managing Director James Carr established the initial relationship with Reed's Metals.

According to Heckert, "The combination of Union and Reed's Metals is an exciting development in the metal roofing and building industries, and I look forward to seeing what they can accomplish together."

About Generational Capital, LLC

Generational Capital, LLC, is a Dallas, Texas-based merger and acquisition advisory firm. Generational Capital wholly owns Generational Capital Markets, Inc., Member FINRA/SIPC. More information can be found at

Generational Capital and Generational Capital Markets are part of the Generational Group and are affiliated with Generational Equity, LLC, which The M&A Advisor named Investment Banking Firm of the Year in 2016, 2017 and 2018.

GCM's most recent awards include The M&A Advisor's 2018 International Deal of the Year Awards in the professional services, corporate/strategic and private equity categories.

About Generational

Headquartered in Dallas, Generational is one of the leading M&A advisory firms in North America.

With more than 350 professionals located throughout 17 offices in North America, the companies help business owners release the wealth of their business by providing growth consulting, merger, acquisition, and wealth management services. Their six-step approach features strategic and tactical growth consulting, exit planning education, business valuation, value enhancement strategies, M&A transactional services, and wealth management.

The M&A Advisor named the company Investment Banking Firm of the Year three years in a row, Valuation Firm of the Year in 2020, and North American Investment Bank of the Year in 2022 as well as Consulting Firm of the Year. For more information, visit